Our rooted investigation recognized five chief kinds of meme quiddities you to definitely united instances towards the same nearest and dearest: Target, specific profile, common reputation, step, and you can statement. After the difference between tangible artwork quiddities and you can conceptual textual of these (Lewis, 2012 ; Spitzberg, 2014 ), i constructed a description to own quiddity concreteness. The initial several classes-things (like Mentos within the “Eating plan Mentos”) and you can certain emails (including Bert for the “Bert is actually Worst”)-was very visible and you may tangible. Simple emails (such as the certain kittens inside the “LOLcats”) and you may tips (for instance the dance movements inside the “The fresh Development away from Dance”) will always be apparent, however their manifestation you can expect to change from you to definitely for example to another. Fundamentally, in place of visible things, sentences certainly are the least tangible or the most conceptual of all of the groups. After that section, we measured the part of days into the each family members that contained has out-of each one of the groups. For each meme for example for the children had to include at the very least one kind of quiddity. The new quiddity concreteness top are obtained for every single meme members of the family depending into weighted countless the five-quiddity organizations: target and you can certain character (1), simple character and you can tips (0), and you will keywords (?1).
Quiddity models
From inside the RQ1 we asked what are the prevalent form of quiddities you to definitely bind meme family along with her. Our analysis showed that action is the most frequently employed quiddity on sample (42.2% from meme circumstances), with keywords (38.5%). Specific profile (29%) and you can target (23%) was indeed less common, with common reputation (15.7%) trailing at the rear of. It is critical to observe that our very own findings demonstrate that the fresh new fundamental quiddity is mainly distinct from the fresh universal attributes appearing in this new codebook for some meme parents. In fact, inside the 90% of your meme group, the brand new quiddity was specific which means that wasn't included in the universal attributes. Such as, in the “Superstar Wars Guy” family, the latest operate regarding fighting with laser swords is actually an extremely particular quiddity, for example couldn't end up being caught from the generic features of the brand new codebook.
Within the RQ2 we requested and therefore templates, forms, and you can contribution structures try commonplace (and you can marginal) within the modern-day internet memes. I unearthed that common culture (twenty-six.5%), restaurants (19.1%) and you can the fresh news (16.3%) was typically the most popular information; nationality (2.6%), latest situations (step 3.2%), and you can work and you can a job (step three.3%) were minimum of preferred information. With respect to sex, male professionals (59.4%) were illustrated twice more frequently because girls participants (twenty-seven.3%). Teenagers and you will young people (38.7%) appeared really, when you are elderly professionals was indeed at least illustrated (5.6%) with regards to age group. Caucasian players (49.5%) was indeed more illustrated cultural classification, if you're Hispanic otherwise Latino users at least (0.2%). Finally, when it comes to mode, extremely circumstances have been photos (56%) or video (42.6%) unlike absolute textual memes (1%). Overall, these types of conclusions validate a few of the findings manufactured in brand new qualitative education demonstrated above, in which the memetic industries was referred to as ruled from the more youthful, light boys. With regards to themes, media-mainly based playfulness seems to have started alot more tall than simply involvement having politics. Thus centered on detailed statistics about, politics is quite marginal on the memetic fields. Yet ,, just like the unfolded lower than, community research will tell all of us an even more cutting-edge facts.
The fresh new cohesiveness regarding universal features for the meme group
Due to the fact intricate a lot more than, among the seeks from the investigation would be to examine the fresh new the amount out-of cohesiveness from meme family members in terms of the simple properties (RQ3). Figure 2 reveals the latest community off memes sharing equivalent content services. In order to make the newest graphic studies better, i inform you right here only four meme group you to definitely display two otherwise way more features. The dimensions of the newest node means their community studies, quite simply, the other meme times they offers posts properties that have. Like, the original meme out-of “Get off Britney Alone” 's the biggest node, revealing at the least several content properties that have 56 (from 83) other meme period. “Graffiti” and you will “Birmingham” are each other cases of the fresh new “Pepper Sprinkle Policeman” meme family relations. These represent the minuscule nodes regarding system, sharing a couple content characteristics having one or two most other meme Jewish Sites free dating times. New thickness of the tie means exactly how many mutual attributes. Such as for instance, the links between cases of the newest “Hop out Britney Alone” are very heavy, and thus he or she is very similar to both in terms out of blogs. The original meme as well as times show up to 9 (away from sixteen) articles features together.